Client: Prana Chai x THEMATIKOS
Project Manager: Lani Kingston
Photography: Heloise Love
As a limited edition product for Prana Chai’s 2020 Christmas Campaign, we project managed, photographed and marketed this collaboration between Melbourne-based Prana Chai and handmade candle company THEMATIKOS.
Chai for all your senses.
Inspired by a cup of Prana Chai with friends and family.
Top: Honey, cinnamon sugar
Mid: Star anise, ginger root, black tea
Base: Cinnamon, clove, cardamom, peppercorn
“With all our scents, we start with a pretty similar process – it begins with an idea and then a solid scent storm. Many fragrances, vials, samples, trials, and burn tests later we land on our end product. I have a book that I keep and develop my ideas in and Mum does something similar with her journaling. We then bring our ideas together and see where we land.
– Con, THEMATIKOS Co-Founder
With Prana Chai, I was lucky enough to be taken on a tour of PRANA HQ by the founders. I learnt the brand story, got a feel for the processes and key ingredients (and of course, got my hands on the Chai). A few cups of chai later, Mum and I had created our collaboration!“
